Use a Custom Ugly Sweater to launch a product

Use a Custom Ugly Sweater to launch a product

September 30, 2016

Custom Branded Sweaters are great for promotional and marketing campaigns. If you're launching a product during the Holiday Season, you should opt for a custom ugly sweater to do it. 

When making custom ugly sweaters specifically to launch a product , keep very focused on why you're making them when it comes to the design. It's to launch a product. So with that in mind, focus on a few key points:

Who is the target market for the audience?

This will obviously depend on the product. If it's beauty related, beer related etc. But it's important to start with that as the design will flow from it.

Color Choice

At Roody Originals, you can opt for any color for the custom ugly sweaters. If you're launching a product and need the sweater to be the exact same color as the product, that's no problem! Just send us the details!


As the custom ugly sweaters are specifically to launch a product, make sure the design features the product in some description. If you've no space in your design for the brand logo on front, opt for it on the back. 


Order in time for the Holiday period. Factor in that you'll need to receive these and ship them out so don't delay!

This article was co-authored by Ross Culliton. Ross is the founder of Roody Originals, creators of original custom sweaters for brands