Custom sweaters make great client gifts any time of the year especially custom branded sweaters but at Christmas, it's fun to give custom ugly sweaters. Not only will the client associate the gift with the brand, the client will actually genuinely love it. The holidays is a time when clients receive plenty of gift baskets, drink and promotional office goods so a custom sweater will really stand out.
There are a few things to keep in mind when making a custom ugly sweater for client gifts:
1. Keep it fun!
Everyone who loves ugly sweaters loves them because of the novelty factor so incorporate that into your theme. Something fun and festive like a snowman or penguin is always a crowd pleaser! People tend to be big fans of polar bears on ugly sweaters too so for your custom ugly sweater, make sure to include something fun that can become a talking point.
2. Make that Color POP!
Your custom ugly sweater is such an awesome gift but make sure you get the color absolutely right! So the main thing to look at is what is the crucial part of the design. Normally for branded custom sweaters and custom ugly sweaters for client gifts, the crucial part is the brand logo. So the colors of your brand will determine what will work for the color of the sweater so make sure all the colors blend and work together. Also keep in mind that clients will love to share images of the sweaters so what colors look great on Instagram?
3. Don't compromise on Quality!
Ah! This is so so important! Think of the end game! These are CLIENT gifts. They'll associate the sweater with your BRAND! Why would you want to send a cheap tacky sweater? Not only will it damage your brand, your client may feel a little insulted. Here at Roody Originals, there's a reason why we only make premium knitted custom sweaters. It's because anything else would actually have a bad impact on your brand.
If you need any help with color choices or design/style options, contact us! We're here to help!
This article was co-authored by Ross Culliton. Ross is the founder of Roody Originals, creators of original custom sweaters for brands